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The Splice AI blog

Ideas and practical guides for better customer conversations.

Featured guide WhatsApp

WhatsApp's 24-hour window and message templates, explained

What WhatsApp's 24-hour customer service window is, what you can send inside and outside it, how templates get approved, and how follow-ups work around it.

28 September 20269 min read

All articles

Voice8 min read

How to set up an AI voice agent on Exotel, Plivo or Twilio

A practical guide to connecting an Exotel, Plivo or Twilio number to an AI voice agent: carrier setup, voices, test calls, calling hours and transcripts.

2 October 2026
WhatsApp8 min read

Meta Business AI vs a WhatsApp AI agent: which one do you need?

A fair comparison of Meta's Business AI in the WhatsApp Business app and a Cloud API based AI agent, and how to tell which one fits your business.

30 September 2026
WhatsApp9 min read

WhatsApp's 24-hour window and message templates, explained

What WhatsApp's 24-hour customer service window is, what you can send inside and outside it, how templates get approved, and how follow-ups work around it.

28 September 2026
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